The UK’s licensed leisure community is being urged to get behind an industry-wide initiative that aims to counter some of the negative and misleading PR that
has appeared, almost daily, in many national and regional papers and websites.
PubAid.com wants to highlight the vast sums raised by the sector for local needs, national charities and numerous good causes to demonstrate the importance that many thousands of pubs play in the success of charitable fundraising – and all pubs need do is register their activity at the dedicated PubAid website, www.pubaid.com.
Almost every pub has a charity pot near the till, with the vast percentage doing much, much more for their chosen good causes. It is the work of the licensees, the customers, the staff and often the company, which goes entirely unrewarded and unrecognised.
PubAid aims to change that. Enabling the press, local to the outlets who have registered, as well as the national media, to write positive stories about how pubs form such a vital role in almost every community they serve.
Instead of writing about anti-social behaviour etc, we want to see pictures of cheques being handed out and of the local community having fun in a pub, whilst raising money for those less fortunate – something many thousands of
customers do each and every week.
The website, www.pubaid.com wants to capture the information about all the good causes helped, the activity undertaken and the amount raised so visit now and add your details!